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  • Writer's pictureMatt Higgins

I am so proud to announce my upcoming book, the most passionate project of my life.

Updated: Jan 5

I am so proud to announce my upcoming book, the most passionate project of my life. It’s titled “Burn the Boats: Toss Plan B Overboard and Unleash Your Full Potential,” published by William Morrow Harper Collins.

Burn the Boats is scheduled to be released on February 14th and you can pre-order your copy on Amazon.

So 2.5 years ago, I set out to answer a very simple question: What does it take to fully commit to our own potential, to toss Plan B overboard and Burn the Boats once and for all?:

  • Why research proves that the mere contemplation of Plan B statistically reduces the probability Plan A will ever materialize

  • How to retrain your brain to become your greatest ally

  • Why you don’t need a revolutionary invention to launch a breakthrough business

  • How to break through the internal and external forces that impede risk taking so you can confidently pursue radical change

  • The 5 types of corporate saboteurs who are standing in the way of your ambition (from the Withholders to the Office Gaslighters)

One burn-the-boats move to drop out of high school gave me no choice but victory. I’m grateful to the 50 different founders, athletes, artists, and celebrities I interviewed, from Gary Vaynerchuk to Scarlett Johansson, who share their own burn the boats path to Plan A.

I’ve also created a 17-page BTB workbook that you’ll receive right away. It’s available at linked in comments below.

Many of the concepts in this book were first explored here. I’m so indebted to this incredible, supportive community and I’m rooting for you every day.

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